Why Google Reviews Are Important?

Imagine you are searching for a holiday stay, and you come across one, but its Google reviews are filled with people stating horrible things about the cleanliness of the room, staff behaviour and overall hygiene at that place. Will you still book that stay? No! You will immediately jump to another stay without a second thought. Now, that’s why Google reviews are important.

Google reviews are an authentic and transparent way of boosting your business’s credibility. Plus, it doesn’t cost a penny to get good reviews if you offer quality services as per the customer’s expectations. Positive Google reviews significantly get new leads without spending on paid ads or other tactics. On the other hand, even a handful of negative reviews can lose your leads and give you a bad reputation.

This post will help you understand the significance of Google reviews, their benefits and how you can get more good reviews. So, without much ado, let’s get into it!

Benefits of Good Google Reviews

Increases Brand Trust

Did you know that 90% of consumers read online reviews before trusting a business? Good reviews on Google can help users trust your services. They consider the reviews as a recommendation from a friend or relative. When someone wants your services, they will likely do basic online research. Google reviews are convenient to find and easy to build or break your potential customers’ trust.

Boosts Online Exposure and Local SEO

Google wants to show the best services and businesses to their users. Therefore, if someone searches for a service you provide, Google may show you at the top of the list if you have good reviews and ratings. That’s how you get better online exposure and rank higher in local SEO.

Gives Feedback

Google reviews help you understand your business or service loopholes. Some customers may complain about staff behaviour or similar situations where you can improve and make your services even better. If you have received such reviews, you can politely and professionally reply to those reviews and improve your services, so no other customer will face the same issue.

Improves Click Through Rates (CTR) to Your Website

Positive Google reviews and ratings can boost your local SEO ranking and click-through rates. Having a website that shows five start ratings instantly attracts the customer’s attention and they want to learn more about your services. Your Google rating shows next to your business name in Google and it increases click-through rates on your business website.

Converts More Customers

More positive Google reviews mean more leads and customers. People trust Google and ultimately the reviews on it. Therefore, once they read positive reviews about your business or services, they are likely to make a purchase. Any business with a strong rating and positive reviews on Google can make more profits than those who perform paid ads and other tactics.

Helps You Gain a Competitive Advantage

Positive Google reviews help you stand out in the marketplace and give you a competitive edge. Imagine you have a restaurant in a small town with 10 different restaurants. If your Google reviews are mostly positive, customers who have performed online research will choose you over the other restaurants.

Boosts Your ROI

As we already know – positive Google reviews build trust among new customers, help you improve your services and give more leads. It means it provides you with better returns on investment. Isn’t it a win-win for your business?

Have Negative Google Reviews? We Can Help!

While positive Google reviews have many benefits, negative reviews can harm your business in ways you may never have imagined. These reviews can arise due to misunderstandings, miscommunication or bad services. In some cases, competitors can also put negative reviews to bring you down. At such times, you should not lose hope. Remoovd can help you delete those negative reviews with a legal and transparent Google review removal service. The best part is – you can only pay after seeing the results!

We believe in 100% transparency and our team works hard to remove reviews that do not serve your business. So, contact us today and make the most of your Google reviews! Hurry up, this is important.